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Beyond Turmeric: Exploring the Multitude of South Asian Beauty Rituals

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Beyond Turmeric: Exploring the Multitude of South Asian Beauty Rituals

If you have researched South Asian beauty rituals, one natural ingredient has probably stood out among the rest – turmeric. Considering turmeric’s antioxidant, anti-inflammatory, and antibacterial properties, its popularity in South Asian skincare is no surprise.

However, it must be noted that South Asian beauty rituals go far beyond turmeric.

Oud or agarwood oil has become all the rage in the skincare industry thanks to its powerful anti-inflammatory and anti-aging benefits. It joined the long list of natural ingredients from every corner of this diverse region. In South India, for instance, few skincare routines can go without sandalwood, while rose water has assumed its rightful place in North Indian beauty rituals.

Thanks to social media, skincare enthusiasts worldwide can witness the benefits of these beauty rituals wherever they live. Factor in the larger trend toward a more holistic approach to beauty, and the renewal of interest in age-old natural and traditional beauty rituals makes perfect sense.

Ayurveda-Inspired Beauty Rituals

Ayurveda is an ancient holistic medicinal practice originating in the Indian subcontinent. It is based on the idea that the mind, body, and spirit are inseparable, and treating one without the others is impossible.

Ayurvedic beauty is based on three pillars:

  • Roopam: the outer beauty determined by healthy skin and hair 
  • Gunam: the inner beauty
  • Vayastyag: techniques and treatments to prevent the signs of aging in the skin
  • It also balances three life energies known as doshas: Vata, Pitta, and Kapha.

    In general, skincare lovers following Ayurvedic principles should choose products based on their dominant dosha.

    In addition, Ayurveda recommends seasonal skincare rituals and incorporating nourishing essential oils in skincare products. These oils are also frequently used for Abhyanga, an Ayurvedic massage that nourishes and rejuvenates the skin.

    Other popular ingredients that enhance the health and appearance of the skin, hair, and nails include neem and amla. 

    Neem is often used to treat skin conditions and is packed with antimicrobial and anti-inflammatory properties. At the same time, amla promotes hair growth and prevents premature graying, as it brims with antioxidants and vitamin C.

    Herbal Remedies and DIY Beauty Treatments

    Although we have already listed several highly beneficial herbal remedies originating from South Asia, the list can go on and on.

    Hibiscus, for example, helps the skin retain moisture, keeping it hydrated, soft, and supple. Rose water is known for its anti-inflammatory and antibacterial properties that reduce redness and acne. Similarly, sandalwood has a cooling effect that can efficiently soothe inflammatory skin conditions. 

    The best thing about these natural ingredients is that you can find most of them yourself. This means a potent face or hair treatment is just a few stirs away.

    If you want a nourishing hair mask, purchase extra virgin coconut oil and Manuka honey. From there, follow this simple recipe:

    1. Mix the coconut oil and honey, one tablespoon each. For longer hair, add one or two more tablespoons of oil.
    2. Apply the mask to dry hair and comb it through, starting from the roots.
    3. Let it sit for 30 minutes and rinse.

    If glowing skin is on your radar, you can follow this traditional recipe:

    1. Mix a tablespoon of turmeric powder with 1/4 cup of plain yogurt.
    2. Keep mixing until it turns into a paste.
    3. Add one to two drops of lemon juice and mix again.
    4. Apply the face mask and let it sit for 20 minutes.
    5. Rub it into the skin to exfoliate and rinse with lukewarm water.

    The Rise of South Asian Beauty Brands

    In recent years, there has been a growing interest in South Asian beauty brands and their unique offerings. People all over the world are drawn to new and unusual ingredients, especially as they become more aware of their incredible benefits. 

    The beauty industry beyond South Asia is starting to incorporate these ingredients into its formulations. As individuality and diversity are increasingly celebrated, it becomes apparent that a beauty revolution is underway.

    One of the brands at the forefront of that revolution is Khalm Skincare®. This innovative brand introduces the beauty of South Asian culture through a luxury skincare line infused with oud essential oil and many other practices rooted in tried and tested traditions.

    Benefits of Oud/Agarwood Oil in Skincare

    Oud oil has been a prominent part of traditional South Asian and Ayurvedic practices for centuries. It has always been revered for its powerful healing properties. 

    Recently, this fragrant oil has also become a highly sought-after skincare ingredient. One look at its benefits, and it becomes crystal clear why.

    • Thanks to its anti-aging properties, oud oil regenerates new skin cells for a youthful appearance.
    • Oud oil reduces wrinkles, fine lines, and dark spots.
    • Oud increases collagen synthesis, providing more structure to the skin and keeping it lifted. 
    • Thanks to powerful anti-inflammatory properties, oud eliminates toxins and reduces swelling in the skin.
    • As an ointment, oud can help heal various cuts and wounds on the skin.

    Incorporating Oud/Agarwood Oil Into Your Skincare Routine

    Considering how much oud oil benefits your skin, it’s clear that integration into your skincare routine is highly advantageous. Here are some tips on how to do this:

    • Purchase skincare products infused with this valuable ingredient.
    • Mix a few drops of oud oil into your favorite face mask.
    • Apply a small amount of oud oil directly on your skin for spot treatment.

    Unlock the Secret of Oud Oil

    Skincare enthusiasts who venture past turmeric into the magical world of South Asian beauty rituals will discover everything they need for healthy skin, hair, and nails. Oud oil stands out among this army of potent natural ingredients thanks to its unparalleled healing, anti-inflammatory, and anti-aging properties.

    If you want to witness these incredible benefits firsthand, try Khalm Skincare®. This revolutionary brand allows you to redefine your beauty routine with a simple yet incredibly luxurious line of oud-infused skin care products.

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